The luxury car brand BMW recently announced the establishment of a car manufacturing plant in Africa.
BMW launched its newest factory in Giza, Egypt at a cost of $150 million in December 2022.
This announcement was made by Global Auto Group, the official importer of BMW & MINI automobiles in Egypt, as they disclosed their plans to begin assembling luxury models of the brand locally.
According to the CEO of Global Auto, Mohamed Kandil, the assembly line in Egypt would begin with the manufacture of BMW X models, specifically the the SUVs category, starting with the X5 40 model.
“The locally assembled X3 and X4 will be delivered to customers who booked during the first quarter, and the X7 before the first half of this year,” Kandil added.
In December, the General Manager of BMW Egypt at Global Auto Group, Khaled Shedid noted that production for the first batch of BMW cars assembled in Egypt would begin in 1Q of 2023.
He further elaborated that the company plans to veer away from operating solely as showrooms or exhibitions and maintenance centers, but rather become a full fledged assembling investment that exceed $150m, which would generate around 600 jobs.
He also relayed the team’s commitment to sustainability, stating that about 30% of the components that would be used in the production of the cars would come from recycled materials.
The factory would have an annual production capacity of 10,000 units.
This factory is not the first companies’ outfit on the continent as the German conglomerate has an automobile manufacturer based in Rosslyn, South Africa.
