Media personality Adelle Onyango has come out to share her thoughts on anti-femicide protests, saying that she sees this as a symbolic time when Kenyans stand up for their rights.
Speaking via her social platforms, Adelle acknowledged the fact that Kenyans have repossessed their power and are speaking up and walking the talk.
“The people have reclaimed their power – the numbers, the solidarity. There was a powerful energy between everyone yesterday – this is the beginning of change! People Power!” Adelle wrote.
She added that she believes that leaders can do more instead of using the people’s voice and tenacity to push for change.
“Leaders who can do more can disrupt on a level inaccessible to us but do not, mustn’t use the people’s push for change as a means to mask their lack of actually working. That is disingenuous!”
While concluding, the popular podcaster and former radio presenter shared with her followers, “Do not engage with people online who want to bait you into debates for you to prove your humanity. Simply deplatform & defund. You know they haven’t come online to “learn” and besides how do you teach someone to see you as a dignified being?”
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Adelle has stamped her name in the media space as a personality with a voice. As such, the social activist revealed in July of last year that she ditched her flashy radio job to make more money in podcasting.
The former Kiss 100 presenter started her Legally Clueless podcast five years ago when the concept was still very much new in the country and has gone on to create a fortune around it.
“When I started, I had never listened to a podcast before, but I was quitting my show at Kiss FM. At that point, I was kind of done with the media. Then someone close to me sent me podcasts. The more I read about it, the more accessible it was, and so I thought, why not share what I am going through after leaving this flashy job? That is talk about the emotions I am going through while in the process of starting my own thing after employment,” Adelle said.
At that point, Adelle never cared much if it would succeed.
“I didn’t care much if it was going to fail or not. I just kind of enjoyed the process, and now it has become what it is today,”
With consistency, Adelle says, gradually opportunities for monetization started to emerge.
“In terms of making money, I think everybody’s journey is different. I have been able to build a new media business around my podcast. Generally, it depends on what your goal is, but there are ways to earn money either directly or indirectly from your podcast or by creating tools around it.
At Legally Clueless, we do workshops to teach people how to build different revenue models around your podcast. But you can’t have a conversation about ‘will I make money?’ when you don’t have the product already.
You must be willing to create value around it, in terms of the production and time, so that you can have a solid quality product that people can enjoy listening to and the advertisers will want to sit on,” she divulged.